Hello!
My name is Jithin Thampi, and I am a seasoned Web Merchandising and Digital Marketing professional with extensive experience in the e-commerce industry. Over the years, I have honed my skills in various aspects of e-commerce, specializing in online product catalog management, website merchandising, and cross-channel digital marketing.
Optimizing Online Merchandising:
As a web merchandiser, I have managed and optimized extensive online product catalogs, ensuring accuracy and consistency in specifications and marketing materials. I’ve worked hand-in-hand with category buyers, third-party vendors, and marketing and graphic design teams to build visually appealing and user-friendly custom-built HTML product detail pages.
Mastering Paid Marketing:
The online landscape is ever-evolving, and I’m at the forefront of the action. I take charge of our Google Ads and paid social media campaigns, constantly fine-tuning them to broaden our reach and enhance conversion rates. With a keen eye for detail and a penchant for experimentation, I ensure that our marketing efforts yield not just results, but exceptional results.
Engaging Email Marketing:
Crafting the perfect email marketing campaign is an art, and I take pride in being a true artist. Through platforms like MailChimp, I create engaging and personalized content that not only nurtures leads but also fosters unwavering customer loyalty.
Landing Page Wizardry:
Every click should lead to a magical journey. I excel in creating custom-built HTML landing pages that not only resonate with the brand identity but also serve as powerful catalysts in achieving marketing objectives. The first impression is crucial, and I ensure it’s a lasting one.
Data-Driven Decision Making:
Numbers are more than just figures to me; they are the keys to success. I analyze user behavior and site analytics, converting data into insights that fuel our decision-making process. I’ve always kept an eye on return on advertising spend (ROAS), conducting regular monitoring and evaluation of all campaigns.
Seamless Collaboration:
In the digital realm, teamwork makes the dream work. I am an adept collaborator, working seamlessly with cross-functional teams, including graphics, sales, and product buyers. Together, we ensure that the online shopping experience is nothing short of impeccable.
Boosting Organic Growth Through SEO Magic:
Ever wondered how to conquer the digital jungle? Well, I’m a friendly navigator in the labyrinth of search engines. Armed with the SEO wizardry, I work behind the scenes, sprinkling keywords, fine-tuning meta tags, and weaving SEO best practices into the fabric of your online presence. The result? The website doesn’t just appear; it dances in the limelight of search results, drawing a steady stream of organic traffic like bees to honey.
Please feel free to get in touch with me if you have any questions or are interested in discussing the eCommerce industry or digital marketing in general.
Thank you!